A Squared Entertainment, a new children’s media company, has teamed up with AOL to unveil a new slate of entertainment brands for children. The programs will feature personalities like Warren Buffett, Gisele Bündchen, Martha Stewart, and the late Carl Sagan.
The aim is to entertain and teach kids about finance, the environment, creativity, and science. A Squared, with AOL, will produce 3-5 minute webisodes involving each celebrity that will premiere on AOL.
As the short-format digital entertainment is getting popular, comic book creator Stan Lee’s POW! Entertainment and Walt Disney Studios Home Entertainment have announced the release of a digital motion comic series, Time Jumper. It’ll release as a ten-part series of 5-to-8 minute digital episodes made available for retail on iTunes. (Read: Disney Presents Digital Comic Series: Time Jumper)
Also, leveraging the power and reach of microblogging, a new novel “Robojit and the Sand Planet” has come on Twitter network. It’s being presented as short tweets on Twitter. (Read: Twitter Hosts Serial Tech Novel)
Now, AOL will also work with A Squared to distribute the webisodes more broadly on the Web, leveraging the power of social networking. In addition, AOL is working with MGX Lab to create a dynamic interactive world for each property, with games and activities to support and extend the webisode content.
Secret Millionaire’s Club, featuring Warren Buffett, and GiGi & the Green Team, featuring Gisele Bündchen, are scheduled to debut on AOL this fall with Little Martha, featuring Martha Stewart, and Kosmos, inspired by Carl Sagan and created by Cosmos co-author Ann Druyan, to launch in spring 2010.
In Secret Millionaire’s Club, an animated Warren Buffett is a mentor to a group of kids who have adventures in business and learn financial lessons along the way.
Gigi & The Green Team features an animated Gisele Bündchen, who lives a double life–supermodel by day, superhero protector of the environment by night. The series marks the first superhero series for girls that will educate, entertain, inspire and empower girls to protect and preserve the environment.
Little Martha (working title) features a 10-year old animated Martha Stewart who operates an event planning company from her tricked-out treehouse. Together with a group of friends, Little Martha teaches kids about cooking, crafting, and gardening as they create unforgettable events together.
Kosmos features an animated Carl Sagan, and was inspired by the science series, Cosmos, to introduce a new version for kids. Developed by Ann Druyan, co-creator of Cosmos, Creative Director of NASA’s ‘Voyager Interstellar Message,’ Kosmos combines real science with action-adventure in space.
Leveraging the power and reach of microblogging, a tech writer has rolled out his new novel Robojit and the Sand Planet on Twitter network today (July 19). The first episode of the serial novel with 10 tweets is live now, at
Surfing Among the Cyber Sharks is a guidebook on Internet safety for parents. The book uses real-life examples, illustrations, and statistics that show the risks and consequences for kids posed by their online activity. CyberPatrol, a leading provider of tools to protect people online, has released it.
DIRECTV Mas, DIRECTV’s Spanish-language programming service, is launching Proyecto Esperanza (Project Hope). It’s an advertising and PSA campaign aimed at Hispanics in the United States that calls out the plight of orphans in the Caribbean and Latin America.
Meet Kavya Shivashankar, a 13-year-old speller from Olathe, Kan., who won the 2009 Scripps National Spelling Bee Thursday night.